OpenAI is strengthening partnerships with four major consulting giants as the AI company looks to expand its business in 2026.
OpenAI announced “Frontier Alliances” on Monday, a signal that the AI lab is willing to try different approaches to get businesses to meaningfully adopt its technology. The alliance includes multi-year partnerships between OpenAI and the four major consulting firms Boston Consulting Group (BCG), McKinsey, Accenture and Capgemini to sell its enterprise products.
OpenAI’s Forward Deployed Engineering team will work with consulting giants to help them implement enterprise-focused OpenAI technologies, such as OpenAI Frontier, into customers’ technology stacks.
The company launched OpenAI Frontier in early February. The open source, no-code software allows users to create, deploy, and manage AI agents built on and beyond OpenAI AI models.
In its latest announcement, OpenAI says advisors are the way to go to get businesses on board.
“AI alone does not drive transformation. It must be linked to strategy, built into redesigned processes, and adopted at scale with aligned incentives and culture to deliver lasting results,” said BCG CEO Christoph Schweizer in a post on the OpenAI blog. “Our expanded partnership combines the OpenAI Frontier platform with BCG’s deep industry expertise, functional and technical expertise, and BCG X’s build and scale capabilities to deliver measurable impact with day-one security.”
So far, enterprise adoption of AI has been relatively slow as these companies struggle to find a meaningful return on investment from their AI activities.
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The strategy of the OpenAI alliance makes sense and goes beyond simply engaging businesses in their existing workflows. Instead, the effort focuses on consultants convincing companies to change their strategies and workflows to incorporate OpenAI tools where it makes sense.
It’s worth noting that OpenAI competitor Anthropic has signed deals with consulting giants including Deloitte and Accenture in recent months.
The company’s CFO Sarah Friar wrote in a blog post in January that business is a big area of focus for OpenAI in 2026. OpenAI also inked large enterprise AI deals with Snowflake and ServiceNow this year, in addition to naming Barrett Zoph to lead the company’s enterprise sales efforts in January.