Snapchat Announces ‘The Snappys’, Its First Ever Creator Awards | TechCrunch

Snapchat Announces 'The Snappys', Its First Ever Creator Awards | TechCrunch

Snapchat announced on Wednesday that it is hosting its first-ever awards show on March 21. The social media giant says the awards show, called “The Snappys,” is designed to celebrate the “creators who shape the culture on Snapchat.” Creators will receive awards such as “Spotlight MVP,” “Best Storyteller,” and “Breakout Creator of the Year,” along … Read more

As Snap prepares specs for the masses, Q4 shows revenue growth but fewer daily users | TechCrunch

woman wearing Snap Spectacles

Snap is on a mission to diversify its revenue streams — moving from a business model in which it largely chases ad revenue to one where it can also make money through subscriptions and eventually hardware. The company’s latest quarterly earnings report shows that the firm has had modest success with this strategy so far. … Read more