In an August 2024 letter published today by The Steve Jobs Archive, Tim Cook reflected on joining Apple and what he learned from working with Steve Jobs. Jobs convinced Cook to join Apple in 1998 to help turn the company around: I’ll never forget that first conversation with Steve. At the time, Apple was struggling … Read more
Apple CEO Tim Cook was among a handful of top tech executives who attended a secret CIA briefing that warned China could attack Taiwan by 2027, according to a sweeping investigative report The New York Times ($). The previously unreported meeting apparently took place in a secure room in Silicon Valley in July 2023. The … Read more
If you work in tech, Wired’s new cover story won’t exactly destroy your worldview, but it’s still a really great read. Reporter Zoë Bernard spent months interviewing 51 people (31 of them gay) to map a subculture that’s been an open secret in Silicon Valley for years: gay people at the highest levels of technology … Read more
At a recent general meeting, Apple CEO Tim Cook told employees to “stay tuned” for the company’s plans for its upcoming 50th anniversary. Apple was founded on April 1, 1976, so the company will be 50 years old in a few months. Following on from last week’s excerpt BloombergMark Gurman has since shared Cook’s full … Read more
The Super Bowl is this Sunday in Silicon Valley, and the Patriots-Seahawks game at Levi’s Stadium will be loaded with tech money. YouTube CEO Neal Mohan is expected to be there. Apple’s Tim Cook too. (It’s become a fixture of the Super Bowl since Apple Music began sponsoring the halftime show a few years ago.) … Read more
At a meeting with employees on Thursday, Apple CEO Tim Cook briefly touched on the topic of retirement, but remained confident about his plans. “I spend a lot of time thinking about who’s in the room five years from now, 10 years from now,” said Cook, who fielded questions. Bloombergis Mark Gurman. “I’m obsessed with … Read more
Apple CEO Tim Cook said he was excited about “new categories of products and services that are enabled through AI” during a meeting with company employees on Thursday. He didn’t go into detail, but some new AI-powered devices have reportedly already leaked on the drawing boards at Apple headquarters. Here’s what’s coming. Tim Cook says … Read more
Apple turns 50 this year, and CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. “I’ve been unusually thinking about Apple lately as we’ve been working on what we’re going to do to mark this moment,” Cook told employees today. Bloombergis Mark Gurman. “When you really stop, … Read more